BA Tools Ecosystem — lsba.ru
Content platform and SEO hub · six connected products and resources · more than 40 pages · 2026
A content platform connecting tools for business analysis learning, assessment, quality assurance, knowledge sharing and community. More than 40 pages of original course content are structured for discovery by both people and search or AI services.
Result: transformed a single landing page into a structured platform with more than 40 discoverable pages, bringing six related products and resources together through one entry point.
Visit lsba.ruConcept
Each product was originally built to solve a specific problem. lsba.ru became the shared entry point that connects learning, assessment, AI-assisted tools, knowledge and community in one coherent journey. The original landing page evolved into a structured platform with 35 lecture pages, supporting hubs and discoverability settings that help search engines and AI services find and index the content.
Ecosystem platforms
BA Academy
A business analysis learning platform combining theory, practical assignments, gamification and certification.
BA Assessment
A competency-assessment platform for business analysts, with AI-assisted CV screening, indicative level assessment, development recommendations, a technical interview question bank and configurable scoring.
Epic Validator
An AI-assisted tool that reviews epic descriptions against defined agile and requirements-quality criteria.
Backlog Builder
An AI-assisted tool that turns an epic description into a review-ready backlog with use cases, user stories, INVEST scoring, acceptance criteria and CSV export.
Knowledge Base
A structured library of materials — document templates, reference practices, frameworks, and business analysis methodologies.
Community
A professional community supporting knowledge sharing, mentoring, networking and collaborative projects.
Why the ecosystem works
Accessible learning
A clear interface and step-by-step guidance reduce the effort required to begin.
Established methodology
Content is grounded in BABOK, IIBA standards and recognised international practice.
Product-level progress
Learning and assessment products provide their own progress views and development recommendations.
Coherent product family
Shared navigation connects learning, practice, assessment and quality-assurance tools through one entry point.
Designed for discovery
Structured pages, metadata and indexing settings make the content easier for search engines and AI services to discover.
My role
Conceived and independently delivered lsba.ru as the unifying layer for a product family that had grown organically, using AI-assisted development tools. Defined the shared value proposition, information architecture, content narrative and visual identity. Used AI-assisted tools to turn the original landing page and course material into a structured, searchable platform with 35 lecture pages, supporting hubs and discoverability features for search engines and AI services. I am also leading the product and requirements design for potential shared authentication across all six products, including single sign-on, common user profiles and cross-platform progress tracking. This work is currently at the requirements stage.